Head of Media

З/п не указана
Опыт работы: От 3 до 6 лет
График работы: Полный день
Занятость: Полная занятость
Компания: AB InBev Efes
Main accountabilities:
  • Responsible for the strategic development and execution of the annual media plans for all brands;
  • Lead the media team in Russia to partner with brand, sales, insights, & innovation teams to develop best-in-class campaigns;
  • Review media performance and consolidate into a clear set of learnings for application in Russia;
  • Develop the strategy for 1- & 3-year plans that push the envelope and evolve the way in which our brands connect with consumers;
  • Close partnership with Procurement to ensure commercial delivery of our media partnership in terms of both cost and quality of media;
  • Manage the media budget to plan with transparency and excellent financial control;
  • Working closely with Finance to provide recommendations on media budget allocations across the portfolio, aligned to 1YP strategy;
  • Regular attendance at Execs and other leadership meetings leading key connections discussions and influencing senior stakeholders;
  • Lead the management of the media agency teams to ensure media quality & value is being maintained, that our media strategy and capability is aligned for future growth, and that our Test & Learn agenda is delivered.
Requirements:
  • 5+ years’ experience in media planning, strategy, & execution, client-side or agency-side;
  • experience with digital marketing & media planning;
  • Excellent communication and influencing skills required;
  • Must demonstrate analytical and strategic thinking;
  • Proven to deliver challenging results, demonstrate project management and show critical thinking;
  • Ability to influence cross-functional initiatives and the capability to persuade and influence to achieve challenging results;
  • Clear track-record of simplifying complex processes, staying focused and disciplined.
  • Acting as an owner;
  • Take leadership on own personal development.

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